HomeWhy Gold

Gold is a precious metal that has been a store of wealth for centuries. It is scarce, doesn’t tarnish and virtually indestructible. Gold is rare, with some 90% of the world’s gold having been mined during the California Gold Rush between 1848 and 1855. 

Today, some 49% of the world’s gold is used to make jewellery. In addition, gold is traded actively because it is a highly liquid asset that appeals to investors.

 

Why invest in gold

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You want to protect your wealth

While gold prices can be volatile in the short term, it is a safe haven investment that has traditionally maintained or enhanced its value during turbulent economic conditions sparked by pandemic, war and financial crises.

Investors typically turn to gold when interest rates plummet, stock markets are spiralling downwards and when one’s purchasing power is eroded. And when property prices are depressed during a downturn, gold prices tend to move upwards. 

Thus, it’s no surprise that gold is often deemed as a form of insurance against adverse economic conditions.  

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It’s scarce

Despite the best efforts to mine gold, the process is arduous and time-consuming. With global demand significantly outstripping supply, investing and trading in gold could well yield attractive returns in the short and long run

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It’s liquid

Gold is traded widely around the world, whether as a physical precious metal, gold certificates, or as securities in the form of exchange-traded funds (ETFs), futures and options. Because of its universal appeal, you can buy and sell gold easily.

Our Gold

Everest Gold uses 999.9 pure investment-grade gold. Our 1kg gold bars are obtained from Metalor Technologies Singapore Pte Ltd. The company is a wholly-owned subsidiary of Metalor Technologies